What is UX Design and Why does it Matter?
We have often heard this term UX design, but unsure of what it means and how it helps our company to grow. If you’re seeking this answer, you’re about to read a short blog that will help you make the right choice before outsourcing your product design.
Here in this short blog, we’ll learn the key points of Ux design and its journey. Ux Design: Ux stands for User experience, it is how your customer interacts with your products and services, better the customer experience more engaging your products and services will thus result in higher products sell.
A good UX company always begins with the business research phase and further classified them into several different phases, to make you understand we have pointed them out here;
Lets now discuss each phase;
Business Research & Analysis:
This is the job for a business analyst, to learn about your business in briefs such as your revenue model, target audience or clients, competition, user requirement, current products, size of the company, and your budget.
The process normally takes 7-14 days and can go up to 30 days depending on the size of your industry.
Prototype:
Once your business model is fully understood, the projects kick off by developing a prototype model contributing the best ideas from their internal experts’ suggestion as well by keeping your business requirements in mind
There are several prototype building tools to design advanced software, the most popular is Adobe XD, in design and Balsamiq wire-framing tools. The period of developing an outstanding prototype is 14-30 days
Test
Once the prototype is ready a company must approach its clients and their investors to test the usability of the product. If the design is finalized, they should move to the next phase.
The testing phase often takes 3-7 days, if It needs improvisation it will go back to the art-board again, and the process repeats if required.
Design and Build:
After finalizing the design, the developer starts building the products. It requires an experienced developer team to develop an outstanding app, software, or a website that will talk to your business clients. The development phase is of a minimum of 90 days and can be a loner than 180 days.
Test
Once the finished product is ready it has to go again through the test phase, to check for any error or bugs that occurred during the development process.
It should be properly planned and should be presented in the presence of investors and the clients to get their final thought before making it public.
Launch:
Here comes the final stage, when a company launches its product and make it available for the masses.
As we have talked earlier the User experience is very important to keep customers engage with your products. A better Ux means a high level of client involvement which results in an increase in sales volume of the products or services that your business offer.
Highly important for a Successful Business!!!
To give an example giant E-commerce company such as Amazon.com has a great Ux model, its highly engaging and customer can make the purchase decision easy using their smart ai technology that recommends the products based on the user rating.
These companies also have a great Ui model! Well, we save this topic for our next blog, feel free to comment below and we’ll have our best Ux team to answer all your queries.
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Really a insightful bog
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