Café Toui is delighting their customers with Vmetasoft Technologies
Ux/Ui Design | Web Development | CRM Software | Digital Marketing
Industry: Hospitality Location: Laos
Café Toui is delighting their customers with Vmetasoft Technologies
Ux/Ui Design | Web Development | CRM Software | Digital Marketing
Industry: Hospitality Location: Laos
Cafe Toui
About Our Customer
Café Toui is the Lao Multi-cuisine restaurant and the Guest House located in the heart of Luang Prabang. The town is the UNESCO recognized heritage site and has some of the most astonishing natural wonders in the world, which attracts a large number of international tourists.
The Laotian culture is widely known for its taste and delicacy, and therefore a large number of local businesses are engaged in restaurant and cafe ownership. There are several premium Lao restaurants and Café-Toui was among those, Toui Samphonpakdy was the owner and the master chef of the restaurant with his distinct organic cuisine recipes served in Lao tradition.
The Challenges
Despite the café’s uniqueness, the competition was high as there were many premium Lao restaurants in the town. Also, it was difficult for the owner to grow his business with less expertise and unskilled business management personnel. They were still using a pen and paper model, and there was no business online management system.
We met Toui during the peak season of Tourism, where he quickly explained to us his current situation and the challenges in brief.
Our Solutions
-Ux | Ui Design
-Web Development
-Digital Marketing
-CRM Software
Graphics & UI
The Logo & The Tag Line
Toui and his team were highly talented chefs and have designed their logo using a simple pen and pencil method, although it was unprofessional it gave us the basic idea of creating a new one using the given design available.
Our team has to figure out the best tag line for his café and his guest house. It was quite challenging as we needed to make a tag line that would represent both of his business “restaurant and the guest house”
Graphics & UI
The Logo & The Tag Line
Toui and his team were highly talented chefs and have designed their logo using a simple pen and pencil method, although it was unprofessional it gave us the basic idea of creating a new one using the given design available.
Our team has to figure out the best tag line for his café and his guest house. It was quite challenging as we needed to make a tag line that would represent both of his business “restaurant and the guest house”
Photography
Having a creative and detailed picture of dishes and recipes are the key to attract customer, by providing them a transparent and details of food, ingredients, and delicacy. And thus, we provided our creative and professional photographer from our company to take great shots of Toui’s dishes.
Content Development
To make his café unique our team has to think of a unique content that represents, Toui’s dishes in a very distinct way alluring to his customers. Our development service started by adding several taglines below all his dishes and which can be later displayed on his website.
The Ux Phase & Website
Full Stack Development
With the final design in hand, we started building the website using our in-house software developer. We engaged three developers from our company:
JavaScript Developer: To make the page dynamic, and to add interactive functions such as online booking, payment, and chatbot.
HTML and CSS Developers: To create codes and bring style to the website by following the design of the given prototype model.
MySQL, PHP, Linux, and PHP: Our developer help managing and securing the website using the servers.
The Ux Phase & Website
Full Stack Development
With the final design in hand, we started building the website using our in-house software developer. We engaged three developers from our company:
JavaScript Developer: To make the page dynamic, and to add interactive functions such as online booking, payment, and chatbot.
HTML and CSS Developers: To create codes and bring style to the website by following the design of the given prototype model.
MySQL, PHP, Linux, and PHP: Our developer help managing and securing the website using the servers.
Benefits
a. Invoice Management
With our software Mr. Toui and his staff can manage his business well, they now can create and send the invoice soft copy directly to his customers' mobile phone.
a. Invoice Management
With our software Mr. Toui and his staff can manage his business well, they now can create and send the invoice soft copy directly to his customers' mobile phone.
c. Employee Management:
With his business success, Mr. Toui hired more employees, and now he manages 21 employees' daily attendance, sick leave directly through his mobile integrated CRM application.
d. Customer Management:
With a better customer management system, Mr. Toui can manage and accept large number customer which eventually help him to get more customer, even during the low seasons.
e. Marketing Automation
He now can schedule the marketing post at his convenience for a better marketing campaign, business management, and ROI.
"With Vmetasoft and its amazing Support, we have grown our business 7 times more than last year. Now with better marketing and business management system, we can focus more on delighting our customers "
Toui Samphonpakdy, Owner and Master-Chef
Results
With the help of the expertise and skills of our project managers, designer, software developer, and QA team. Toui has grown his business to 137% within 9 months.
With the beginning of the 2019 business season, he gained 7 times more customers compared to last year. With covered ROI and an increase in sales and business revenue whereas another business has reported the lowest business in the last 3 years.
Café-Toui is now ranked top 5 in trip Advisor, Agoda, and other hotel rating sites, restaurants.
See our clients success in TripAdvisor